Business Strategies to "Innovate and Elevate"

Our Core Team

ANDREW THANAUJ KUMAR  - Chief Executive Officer

Placing Passion and Purpose above Profits - Andrew, an MBA from XIME started his blaze in Marketing and Branding in White Goods, Telecommunications, Banking, Logistics, and Healthcare. Currently a Marketing strategist, Branding, and Training consultant in Asia, Andrew is also a trained Commercial Pilot who keeps us all grounded… With nearly 20 years of professional marketing experience and expertise, Andrew’s market insights help provide rational perspectives to our projects. With Film production, Entertainment shows, and Advertisement films to his credit, Andrew has a grip on media dynamics and is a great value addition to our team. He definitely misses his dabbling with Radio Jockeying, Modelling, and Acting. He was also a state-level athlete and hockey player.

ALICE ANDREW -Vice President

Brand and institution builder in the Asia Pacific zone, Alice has been Associated for over 2 decades with multiple International Charities in an advisory or board capacity. Trained in the USA, UK, Australia, and Hong Kong, she has a penchant for Copywriting and Concept Creation apart from enjoying Conference speaking. With Media appearances in major electronic media such as NDTV, Star Vijay, DD, and All India Radio, she helps our business have the cutting-edge combination of competence and compassion! 


CHIC - Creating High Impact Concepts is a think tank & a management company. At CHIC, we create and implement effective strategies. We have developed a strong track record in driving organisational growth and success. Our key competencies include:

Strategic Planning and development, Brand building & strategy, and Institutional Development.

We have successfully applied these skills in various roles including the Executive and Senior management levels at top corporates and International NGOs. Through our continuous professional development and commitment to excellence, we have achieved significant results. This is because we desire and drive ourselves to Create, Establish, and Retain brand leadership for our invaluable clients. 

We are confident that our expertise and experience can bring immense value to our clients. We are here to deliver smart solutions.